by Crista Grasso September 13, 2017

Up next in our Interview Series is Tree of Life, which carries a collection of "sweet wares for starry-eyed dreamers" from Australia by husband and wife team, John and Wendy Borthwick Each beautiful piece is ethically sourced, which we love, and engages with the free-spirited woman who embodies the carefree hippie ethos of the brand.

I hope you enjoy learning more about their brand and their story.   XO, Crista  

 ✧ ✧ ✧

An Interview with Meherose Borthwick, Tree of Life

Featured Interview: Tree of Life

 ✧ ✧ ✧

Tell us about Tree of Life.

Tree of Life is a family business born out of a love of the Indian aesthetic and a deep appreciation for handcrafted things. The owners of the business hit the hippie trail in the 1960s hitchhiking across Asia and this experience ultimately led them to start Tree of Life in the 1990s. The business has grown and flourished over time with new directions flowering while always staying true to our boho roots.


Featured Interview: Tree of Life

 ✧ ✧ ✧

What is the inspiration for your designs?

We always stay true to a romantic hippie aesthetic – we think about that girl who wants to be barefoot in a field of flowers – whether or not she is! Featured Interview: Tree of Life
Featured Interview: Tree of Life

 ✧ ✧ ✧

Tell us about the person who loves Tree of Life. What are a few words that describe their style and vibe?

People are attracted to Tree of Life because it’s not a fast-fashion store. They like to feel beautiful, comfortable in their own skin, and they don’t want to look like everyone else.

Featured Interview: Tree of Life

 ✧ ✧ ✧

What was the inspiration to start Tree of Life?

In the 80s there was all these “hippy shops” that were really a bit sad…overwhelming smelling of incense, over-crowded with merchandise and not very appealing. From our trips around Asia we knew there was such diverse and interesting craft available and we wanted to put these into a format that would work for the carefree Australian lifestyle, while also respecting the traditions from where they were from. We also wanted to help in some small way towards keeping crafts alive that at the time seemed to be dying out. Happily in many cases crafts like hand block printing, have been reinvigorated in recent years with increased interest from local and international markets. Featured Interview: Tree of Life
Featured Interview: Tree of Life

 ✧ ✧ ✧

What is your proudest accomplishment to date?

We are so proud of the myriad of people who form part of the Tree of Life community. From the artisans in India and other countries, through to our wonderful staff and long-time customers, there are so many people who are connected through us, and believe in the brand. That is something we are really happy about and proud of.

Featured Interview: Tree of Life

✧ ✧ ✧

Any fun facts we should know about you?

We are plant crazy - not surprising really given our name…!

Featured Interview: Tree of Life

✧ ✧ ✧

Do you have a favorite quote or mantra you live by?

Don’t worry, be Happy – Meher BabaFeatured Interview: Tree of Life
Featured Interview: Tree of Life 

✧ ✧ ✧

What's your favorite type of jewelry to pair with your vintage boho looks?

We LOVE the chunky tribal silver style of jewelry – it always adds a little bit of an edge creating a really cool boho vibe.
Featured Interview: Tree of Life
Featured Interview: Tree of Life

✧ ✧ ✧

So, what's coming up next for Tree of Life that you are most excited about?

We are just about to do a big photoshoot for our upcoming campaigns in Bali – can’t wait!


Featured Interview: Tree of Life

 ✧ ✧ ✧

Where can people find your products?

Featured Interview: Tree of Life

 ✧ ✧ ✧

Photo Credit: Tree of Life,  Ming Nomchong

 Featured Interview

✧ ✧ ✧ Shop Silver Jewelry ✧ ✧ ✧

Crista Grasso
Crista Grasso


Leave a comment

Comments will be approved before showing up.


Also in Criscara Blog

Featured Interview: Chaser Brand
Featured Interview: Chaser Brand

by Crista Grasso February 21, 2018

Up next in our Interview Series is Chaser Brand. Raised on rock and roll, Chaser is a contemporary clothing line dedicated to the evolution of style. Designed in Los Angeles, inspired by icons of generations past, the collection is consistently looking forward.  Dressed up or dressed down, Chaser remains the authority on cool. We love how their looks pair with our Stardust jewels. The perfect match for festival season. 

Read More
Highland
Highland

by Crista Grasso February 15, 2018

"She was sweet chaos hiding behind a delicate soul and a vulnerable smile. She loved like the rage of a storm the heat of a wildfire... And looking into her eyes she always reminds you what it's like to feel alive."

Introducing Highland, featuring turquoise and opal mixed with gold for the perfect Winter to Spring transition jewels.

View the lookbook

Read More
Featured Interview: La Luna Sleepwear
Featured Interview: La Luna Sleepwear

by Crista Grasso February 07, 2018

Up next in our Interview Series is La Luna Sleepwear. Created by duo Meagan and Agnus McDonald, La Luna is luxurious bohemian sleepwear inspired by Meagan's travels in Europe and Morocco.  It celebrates the beauty of intricate print design for the free spirited and bohemian at heart.

Read the interview

Read More